Christmas Stroll & Parade

Its A Small Town Christmas Logo With Globe

It's a Small Town Christmas

Christmas Stroll and Parade of Lights

"It's a Small Town Christmas" in Sidney, Montana!

Join us for the Christmas Stroll & Parade of Lights on November 23, 2018, sponsored by ONEOK. The Christmas Stroll includes a full day of activities starting with Breakfast with Santa at 8:00 am and ending with the Parade of Lights at 6:30 pm, with tons of fun in- between!

"Shop Sidney First" to enjoy great Chamber Promotions including the Christmas Cash Giveaway, where you can win up to $3,000 just for shopping at Chamber Member businesses November 1-30, 2018. Winners will be announced at noon on December 1.

This page holds information for all Chamber promotions related to the event; Big Bucks, Christmas Cash, Chamber Bucks, Parade of Lights, Christmas Stroll, and Small Business Saturday. For more information and to participate in the fun all November long, follow our Facebook account at

To view all promotional material related to this year's stroll, including parade float registration, click here.

Participate in the Christmas Stroll

Join the fun at this year's Christmas Stroll and Parade of Lights! There are many ways to participate:



Join us on Friday, November 23 at 6:30 pm for the annual Parade of Lights. The parade boasts floats and parade entries showcasing the creative and seasonal designs of our community members. Floats of all sizes, shapes, colors, and themes light up Central Avenue.  The parade route is along Central Avenue from Lincoln Ave to Holly St.  Bleachers positioned on Central Avenue between 3rd and 2nd Streets SW provide seating. All entries are encouraged to be decorated with holiday colors and lights. Use our “It’s a Small Town Christmas” theme or create your own! Please no Santa or Mrs. Claus, they will close the parade on the Chamber float.  Entry into the parade of lights is free – anyone wanting to participate can download and submit a registration form here.  The parade line-up begins at 5:30pm in the south Shopko parking lot.

*** Please be aware that throwing candy from your float is NOT PERMITTED for safety reasons – You are welcome to walk next to your float and hand out candy.***

Back by popular demand the Chamber Christmas Cash Giveaway rewards shoppers that SHOP SIDNEY FIRST.  For every $20 spent at a participating Chamber Member business, shoppers receive one red ticket and entry into a drawing for up to $3,000 in Chamber bucks! Christmas Cash is graciously sponsored by ONEOK. Some businesses request that the Chamber handle disbursement of their tickets, so be sure to ask your cashier for redemption information. The Chamber website will post a list of participating members during the promotion. Businesses who chose to participate can contact the Chamber for additional information.


Need a little extra money during the holidays? The Chamber Big Bucks Loan program offers approved applicants with up to $1,000 in Big Bucks to be used at participating Chamber Member businesses until December 24. Each loan recipient receives a list of participating Big Bucks businesses upon loan approval. The fee to apply is a mere $15.00, and the loan is interest-free for 9 months. Contact one of our participating financial institutions for more information or to apply for a loan. Businesses can elect to participate in the Big Bucks Program by contacting the Chamber.


Chamber Bucks are a great way to shop Sidney at over 75 Chamber members during the holiday season.  Chamber Bucks also make perfect gifts, prizes, and bonuses for everyone on Santa’s “Nice List.” Chamber bucks spend like cash at any participating Chamber Member business, but NO CHANGE IS GIVEN, so plan your purchases accordingly! A list of businesses that accept Chamber Bucks can be obtained from the Chamber office. Businesses can sign up to accept Chamber Bucks by contacting the Chamber.



A letter is sent to our Chamber Member businesses each fall outlining Chamber activities and promotions, and ways to participate. A copy of the letter is available here. Be sure to sign up as soon as possible for our various promotions to ensure we can advertise in a timely manner. Ways for businesses to participate include:

  • Advertising Promotions – We offset the costs of advertising Christmas Stroll activities by selling logo spaces for member businesses. Members participating in our free promotions are encouraged to utilize these inexpensive offerings in order to boost awareness of their participation.
  • Big Bucks Participating Merchant
  • Chamber Bucks Participating Merchant
  • Christmas Cash Participating Merchant
  • Christmas Stroll Activity/Promotion
  • Parade of Lights Float Entry
If you're interested in participating in these or other ways, please give us a call at (406) 433-1916 or email